Friday, April 18, 2014

George Howell Coffee Lab / Cafe

George Howell Coffee, known as the "Coffee Lab" for George Howell and his brand connection Terroir Coffee, is located on 311 Walnut Street in Newtonville Massachusetts.

Despite the plain and uninviting outside view, DO NOT let that deter you from tasting some amazing single origin coffee! The area of the shop is very small and space is limited. This does not however, hinder customers from visiting. You will need to sacrifice elbow room at the small tables, yet for the faithful coffee drinkers, personal space does not seem to matter when good coffee and conversation is involved.This cafe has an exclusive atmosphere, however the staff is very kind and accommodating. Despite cramped conditions, there can be no complaints about cleanliness, as George Howell Coffee appeared to be quite well kept.

Established in February of 2012, this coffee lab is the first to be opened under the George Howell name. George Howell founded The Coffee Connection in Harvard Square in 1975 and by 1994, had grown his business to include 23 cafes. The chain was acquired by Starbucks and Howell has not established new shops in the United States until now. It is probable that Howell will expand this business in the future into more that one shop, as he attempts to recapture the coffee industry from companies who market and  sell poor quality coffee masked by artificial flavors and additives.

The Cafe features a new "Coffee of the Day!" each morning, as well as many other choices of drip coffees, tea, espresso, and a limited choice of baked goods. Small bags of single origin whole beans are also available for sale alongside mugs featuring the George Howell name.

Regular business hours are...
         Monday-Friday 6:30 am - 6:00 pm
         Saturday-Sunday 8:00 am - 6:00 pm 

The atmosphere is again, quite exclusive. However the coffee is well worth the intimidation factor. Take a friend, or your e-book, and find a seat (if possible) and enjoy.

It is important to view the George Howell website (link below). There you will find information on the origin and background to the coffee offered in this shop, alongside many beautiful pictures of the environments where the coffee cherries are grown and harvested. The website also features whole bean coffee for sale as well as frequent updates on what varieties of coffee are currently being roasted at the roastery in Acton, Massacusetts. Geographical information regarding the stages of coffee growth in varying countries is also provided.

Want more information? Find it at...
George Howell Coffee Website

Review By Allie Franey

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